All the best offers and must-see events at Vogue Festival 2019


Start planning your visit to Vogue Festival today.

As Adelaide prepares to welcome the return of Vogue Festival, which is slated to take over Rundle Mall from Thursday October 17 to Saturday October 19, the time to start planning your way around the annual shopping event is now.

Presented by Vogue Australia in partnership with Rundle Mall, the City of Adelaide and the South Australian Tourism Commission, Vogue Festival 2019 promises to be bigger and better than ever before, and with GQ Australia set to take part in the event for the very first time, we have no doubt that it will be.

Over the course of the three-day festival, over 150 stores in Rundle Mall and on Rundle Street will be celebrating the return of the extravaganza with in-store offers, interactive activations and store-wide discounts. On top of that, the event is also set to welcome fashion parades, pop-up stores, and exclusive street parties.

While Sean’s Kitchen will play host to the Vogue Kitchen Lunch and the GQ Supper Club on Thursday October 17, it’s not until the following day that the event’s participating retailers join in on the festivities. From Friday October 18 to Saturday October 19, retailers including Sephora, Aje, Witchery, Tony Bianco, Zimmermann and Tiffany & Co. will be offering discounts and free gifts with purchases.

A number of the event’s other highlights include Adelaide’s very-first Messina pop-up store, the Vogue Festival Bar, which will be serving Seppeltsfield wine and Out in the Paddock treats on Friday October 18 and Saturday October 19, and a Slide Lab by Spendless Shoes, which will be providing shoppers with the opportunity to customise their slides with the help of experienced artists.

The Piercing Pod by Essential Beauty will be your one-stop-shop for perfectly placed piercings throughout the course of the festival, the Vmores Spaceship will be offering Australia’s first-ever Freeze Dry supplement, and if you happen to be a fan of reality television, then a visit to the Bachelorette Love Lounge at Stephens Place is a must.

In addition to these activations, as Vogue Festival’s supporting partner, David Jones will be hosting two days of in-store activities, pop-up bars, DJ performances and beauty masterclasses, the Vogue VIP lounge will be encouraging subscribers to make the most of their memberships, and South Australian couturier Paul Vasileff will be holding a Paolo Sebastian High Tea at the Mayfair Hotel on Saturday October 19.

Now that you have the ultimate itinerary sorted, be sure to familiarise yourself with the full list of participating retailers here, and start planning your fashion-filled visit to Vogue Festival 2019 today.